The Republic of Indonesia is the largest archipelago in the world comprising 13,466 large and small tropical islands fringed with white sandy beaches, many still uninhabited and some even still unnamed. It`s a huge nation, comprised of hundreds of cultures derived from local regions, making it one of the most diverse countries in the world.
Straddling the equator, situated between the continents of Asia and Australia and between the Pacific and the Indian Oceans, it is as wide as the United States from San Francisco to New York, equaling the distance between London and Moscow. Total population is more than 215 million people from more than 200 ethnic groups.
So, it`s easy to understand the motivations of their global promotion campaign “Wonderful Indonesia”, a country with such a great variety of offers to the visitor. It has been the slogan since January 2011, directed by the Indonesian Ministry of Culture and Tourism. The concept highlights Indonesia's "wonderful" nature, cultures, people, food, and value for the money. After the campaign was launched, Indonesia reported a steady increase of foreign visitors.
Among the most well known islands are Sumatra, Java, Bali, Kalimantan (formerly Borneo), Sulawesi (formerly Celebes), the Maluku Islands (or better known as Moluccas, the original Spice Islands) and Papua. Then, there is Bali “the world's best island resort” with its enchanting culture, beaches, dynamic dances and music.
According with the Ministry of Tourism of Indonesia, interviewed by OTDYKH team, the top three popular local destinations for Russian tourists in Indonesia are Bali, Jakarta, Bintan & Batam islands located near Singapore. In 2018 Indonesia expects to welcome around 150,000 tourists from Russia.
But Indonesia still has many unexplored islands with grand mountain views, green rainforests to trek through, rolling waves to surf and deep blue pristine seas to dive in where one can swim with dugongs, dolphins and large mantarays.
Because of its location and geology, Indonesia is blessed with the most diverse landscape, from fertile ricelands on Java and Bali to the luxuriant rainforests of Sumatra, Kalimantan and Sulawesi, to the savannah grasslands of the Nusatenggara islands to snow-capped peaks of West Papua.
Her wildlife ranges from the prehistoric giant Komodo lizard to the Orang Utan and the Java rhino, to the Sulawesi anoa dwarf buffalos, to birds with exquisite plumage like the cockatoo and the bird of paradise. This is also the habitat of the Rafflesia the world’s largest flower, wild orchids, an amazing variety of spices, aromatic hardwood and a large variety of fruit trees. Underwater, scientists have found in North Sulawesi the prehistoric coelacanth fish, a “living fossil” fish, predating the dinosaurs living some 400 million years ago, while whales migrate yearly through these waters from the South Pole.
Tourism in Indonesia is an important component of the Indonesian economy as well as a significant source of its foreign exchange revenues. The vast country of sprawling archipelago has much to offer, from natural beauty and historical heritage to cultural diversity.
During 2016 about 12.02 million foreign tourists visited Indonesia, 15.5% higher than 2015. In year 2015, 9.73 million international visitors entered Indonesia, staying in hotels for an average of 7.5 nights and spending an average of US$1,142 per person during their visit, or US$152.22 per person per day.
According to the World Travel and Tourism Council, the direct contribution of travel and tourism to Indonesia's GDP in 2014 was IDR 325,467 billion (US$26,162 million) constituting 3.2% of the total GDP. By 2019, the Indonesian government wants to have doubled this figure to 8 percent of GDP and the number of visitors needs to double to about 20 million. The tourism sector ranked as the 4th largest among goods and services export sectors.
During 13 years, Indonesia has been exhibiting at OTDYKH Leisure; this edition will present a collective 80 sqm. stand with a comprehensive entertainment program, dancing, music and their typical national dresses.