UNWTO makes History with opening of First Regional Office in the Middle East

Share
Tweet
Post
Send

The World Tourism Organization (UNWTO) has opened its first Regional Office for the Middle East, bringing the United Nations specialized agency closer to its Members and advancing on its commitment to guiding the development of tourism in every global region.

At a ceremony in Riyadh, Saudi Arabia, UNWTO Secretary-General Zurab Pololikashvili was joined by Her Royal Highness Princess Haifa Al-Saud, Deputy Minister of Tourism for Strategy and Investment, and the Kingdom’s Minister for Tourism, His Excellency Ahmed Al Khateeb to officially open the office. They were also joined by Tourism Ministers from across both Middle East and from every other global region, as well as by leaders from the private sector.

The Secretary General of UNWTO Zurab Pololikashvili and Saudi Arabia’s Minister of Tourism Ahmed Al Khateeb
Photo Credit: UNWTO

A hub for growth and symbol of hope
The new office will serve as a hub for UNWTO to coordinate policy and initiatives across its 13 Member States in the region. This includes a number of tourism projects and products, among them the new “Best Tourism Villages by UNWTO”, launched on the occasion of the opening of the Regional Office. Alongside this, Riyadh will also be home to an expanded UNWTO International Tourism Academy, providing opportunities for people of all backgrounds from across the region, including women and youth.

UNWTO Secretary-General Zurab Pololikashvili said: “The first UNWTO Regional Office will be a centre of conversation, debate and decision-making and bring hope to many people across the region allowing them to enjoy the social and economic benefits only tourism can deliver. Work on the office began after the start of the pandemic, proof of our determination and the strong support of the Kingdom of Saudi Arabia.”

United Nations Secretary-General António Guterres congratulated UNWTO on the occasion, saying “I believe that this Office will help the Middle East region recover its tourism sector as well as support the growth of rural tourism development worldwide.”

His Excellency Ahmed Al Khateeb, Saudi Minister for Tourism, added: “We are thrilled to host the new Regional Office in Saudi Arabia. This demonstrates our commitment to working with our partners at the UNWTO to develop a strong industry based on the principles of sustainability and opportunities for all, across the region and globally.”

UNWTO also contributed expert insights to the Tourism Recovery Summit, organized by the Saudi Ministry of Tourism and held against the backdrop of the Regional Office opening.

Share
Tweet
Post
Send

Related Posts

Sponsored

Follow Us

Follow Us on X

#VoyagesAfriq | “We’ve seen the numbers doubling,” KTB CEO June Chepkemei said at #MKTE2026, pointing to 10,000 attendees and 450 exhibitors as evidence of the expo’s growing pull for quality buyers, hosted buyers, media and the travel trade across Kenya and its source markets.

#VoyagesAfriq | Day 1 of #MKTE2026 wraps up in Nairobi, with buyers, exhibitors and tourism professionals getting down to business at Uhuru Gardens.

The expo continues through Oct. 8, with more meetings, connections and conversations ahead.

Gear up for Day 2.

#VoyagesAfriq | Uganda drops Yellow Fever vaccination certificate requirement for travellers entering the country, according to the Uganda Tourism Board.

Check the latest entry guidance.

https://voyagesafriq.com/2026/10/05/uganda-drops-yellow-fever-certificate-requirement-for-travellers/

#VoyagesAfriq | Botswana Travel & Tourism Expo returns to Kasane from Nov. 23–27, bringing local tourism businesses and international travel trade together for B2B meetings, workshops and tours.

Explore the details.

@BotswanaTourism