Africa’s luxury tourism boom: Penny Fraser discusses trends, opportunities innovations & ILTM Africa 2025
In the inaugural episode of the VA Tourism Podcast for 2025, Kojo Bentum-Williams sat down with Penny Fraser, Sales, Sponsorship & Partnerships Director for RX Africa, to explore the transformative trends shaping Africa’s luxury tourism market. Fraser, who oversees flagship events like Africa Travel Week and ILTM Africa, shared insights into the continent’s growing appeal […]
Sierra Leone Cracks Down on Encroachment to Safeguard Tacugama’s Tourism Development Area
The Government of Sierra Leone, through the Ministry of Tourism and Cultural Affairs, has taken decisive action to curb encroachment on the 6,000-hectare Tourism Development Area (TDA) surrounding the Tacugama Chimpanzee Sanctuary (TCS). This initiative reinforces the government’s commitment to preserving the country’s biodiversity while advancing sustainable tourism. Working in collaboration with the Environmental Protection […]
Claire Le Lay takes charge of Mauritian Tourism Promotion Authority with a bold vision
Claire Le Lay as the new president of the Mauritius Tourism Promotion Authority (MTPA). A seasoned communications expert with a distinguished career in luxury and tourism, Le Lay steps into this pivotal role at a time when the island nation faces mounting competition from regional heavyweights like the Maldives and Thailand. With a clear mandate […]
A taste of Namibia: Exploring the culinary gems of the desert
Namibia, a land of sweeping deserts, vibrant cultures, and rich history, offers an equally unique gastronomic experience. For those eager to explore one of Africa’s lesser-known culinary landscapes, Namibian cuisine is a perfect fusion of traditional flavors and influences from its colonial past Traditional Cuisine: A True Taste of Namibia At the heart of Namibian […]
Kenya banks on groups and high-end Indian travelers
Kenya is banking on the increasing demand for groups and high-end travelers from India to increase her tourism pie from the Asian market that is currently ranked at 6th position as Kenya’s source market. Kenya Tourism Board (KTB) together with 12 travel trade companies is currently undertaking roadshows in major cities of Ahmedabad, Bangalore, and […]
Nosy Be: International tour operators impressed by Madagascar’s tinge of paradise
Madagascar’s rich tourism offerings were in full display as the country’s National Tourism Board hosted a diverse group of tour operators, agents, and media professionals at the annual Madagascar International Tourism Fair, ITM 2024. Participants from India, Mauritius, South Africa, and Belgium were invited to explore Nosy Be, Madagascar’s largest and most popular tourist destination, […]
Kenya declares visa-free entry for global visitors from January 2024
In a landmark announcement made during the 60th Independence Day celebration in Nairobi, President William Ruto declared that Kenya is set to become a visa-free country, welcoming travellers from around the world without the need for a visa, starting January 2024. President Ruto, in his address, underscored Kenya’s significance as the cradle of humanity, a […]
Tour Operators Union of Ghana completes thrilling four-day journey to the Eastern Region
The Tour Operators Union of Ghana (TOUGHA) has successfully concluded an enthralling four-day tour of Ghana’s Eastern Region, adding another milestone to their mission of promoting domestic tourism. From July 1 to 4, TOUGHA explored various attractions and cultural sites, immersing themselves in the rich heritage of the region. With this tour, TOUGHA has now […]
Uganda launches new destination brand identity to boost tourism
Uganda has launched a new destination brand identity to promote the country as a competitive tourism destination in the larger strategy of rebuilding, restarting and “more importantly, winning Uganda’s rightful place in the global tourism market.” CEO, Uganda Tourism Board (UTB), Lilly Ajarova during the launch last Friday, January 21, said “Yes, everyone knew that […]
