Powering a Visa-Free Africa: The Future of Seamless Travel on the Continent

Recent news that Nigeria will introduce $170 surcharge fees for biometric capture during the Visa process will no doubt frustrate proponents of the “visa-free Africa” concept. The African Union’s longstanding […]
Africa’s Dynamic Presence Takes Centre Stage at WTM London 2024

The much-anticipated World Travel Market (WTM) London 2024 opened with the global travel industry gathering to explore opportunities and showcase destinations. Among the standout participants were countries from Africa, captivating […]
How to grow a strong destination brand in 7 Steps

When you think of a country or city that has a strong destination brand who comes to mind – Marrakesh? Paris? New York? – all three continue to draw crowds […]
Unveiling the Smiles: Embark on a Bike Adventure in The Gambia

In the heart of the appealing “The Smiling Coast of Africa” lies a thrilling adventure waiting to be embraced—a bike tour that promises to put you through nature traits. Welcome […]
International Tourism to Reach Pre-Pandemic Levels in 2024

Following a strong 2023, international tourism is well on track to return to pre-pandemic levels in 2024. According to the first UNWTO World Tourism Barometer of the year, international tourism […]
WTM Global Report: Domestic tourism leading Africa’s post-pandemic recovery

Major destinations and source markets across Africa are expected to end 2023 ahead of pre-pandemic values in terms of value, with domestic tourism performing strongly, reveals new research published today. […]
The role of the AfCFTA Agreement in Africa’s Tourism drive

The African Continental Free Trade Area (AfCFTA) Agreement, as one of the flagship projects of the African Union’s Agenda 2063: “the Africa We Want”, entered into force on 30 May […]
WTM London 2023: Your guide to Africa’s participation

It is the time of the year where major players in the world of travel and tourism meet in London to showcase and pitch for the industry’s biggest deals 6-8 […]
“A continent divided : Our own worst enemies”

Africa, with its vast natural beauty, rich cultural heritage, and untapped potential, has emerged as an attractive destination for global travelers in a post-pandemic world. Yet, despite all these positives, […]