Beyond Visibility: How Africa used FITUR to reposition Its Tourism Offering
Africa’s presence at FITUR 2026 was defined less by spectacle and more by intent. Across the halls of Madrid’s flagship tourism trade fair, African destinations presented a unified, business-focused posture, […]
FITUR 2026 closes with a strong boost to Global Tourism, Reaffirming its International Leadership
The International Tourism Trade Fair, organised by IFEMA MADRID, has closed its doors with a positive outcome, reaffirming its strong convening power by slightly surpassing 255,000 visitors over its five days. During the […]
FITUR 2026 leads Global Tourism with 160 Nations and 10,000+ Companies
Madrid once again becomes the focal point of global tourism as it hosts the International Tourism Fair (FITUR), organised by IFEMA MADRID from 21–25 January 2026. In its 46th edition, FITUR strengthens its position as […]
FITUR 2026 announces the 1st International Summit on Communication and Tourism
The International Tourism Trade Fair, which is holding its 46th edition from 21 to 25 January 2026 at IFEMA MADRID, announces the hosting of the 1st International Summit on Communication and Tourism. Organised in collaboration […]
FITUR Lingua’s professional conference will focus on the importance of language as a driver of tourism
FITUR Lingua will once again place language at the centre of the tourism debate with a day dedicated to analysing its role as a determining factor in the cultural and educational […]
Human capital and talent to be the focus of the professional conference at FITUR Talent
FITUR Talent, the section organised by the International Tourism Trade Fair in collaboration with RRHHDigital and sponsored by Randstad, presents the programme for its new edition, to be held on Wednesday 21 January at FITUR. The conference, focused […]
FITUR Sports 2026 Focuses on Innovation, Sustainability and New Business Models
The fourth edition of FITUR Sports, the section dedicated to promoting sports tourism organised by IFEMA MADRID in collaboration with SPAIN IS SPORT – AFYDAD, are developing a professional programme […]
FITUR Screen 2026 to connect the tourism and audiovisual industries through screen tourism
Organised by FITUR in collaboration with the Spain Film Commission, it will be focusing on the Spain Film Commission’s Experiences Programme and will include for the first time the Best […]
FITUR 2026 Expands Travel Tech Zone by 50%, Reinforcing Its Innovation-Tourism Role
As competition for global tourism increasingly depends on digitalisation, Artificial Intelligence and creating connected experiences, the Travel Technology area is emerging as a driving force for the sector transformation at FITUR 2026. Tech […]