Business Events Industry set for its First Hybrid Africa Mice Masterclass 2021
Africa Tourism Partners in collaboration with South African Tourism, Gauteng Tourism Authority and BDO South Africa will hold the 2021 Africa Business Tourism MICE Masterclass in a hybrid format. The […]
Collaboration will be essential in Africa’s MICE Tourism post Covid -19
Collaboration and partnership will be trump cards for Africa’s Meetings Incentives, Conferences and Exhibition (MICE) post the novel coronavirus (covid-19). This was the verdict for panelists during the second #TourismWebinar […]
Webinar Alert! The future of Africa’s MICE sector post covid-19 under the spotlight
The Second in the series of #TourismWebinar will be delving into the Meetings, Incentives, Conferences and Events (MICE) Tourism as the panel attempt to find prognosis for the sector after […]
Africa is a globally competitive business events destination – SA Tourism Minister
South Africa’s Tourism Minister has insisted that Africa is a capable and globally competitive MICE destination. Mmamoloko Kubayi-Ngubane said with warm people coupled with authentic and unique experiences, any event […]
Africa MICE – outlook towards 2020
Africa is 30.2 million km2 in size and home to 15% of the world’s population, an estimated 1.2 billion people in 2019. Sub-Saharan Africa is the youngest region in the […]
We want Ghana to be the preferred destination for MICE – Tourism Minister
Ghana is positioning itself as a Meetings, Incentives, Conferences, and Exhibitions (MICE) destination in order to diversify the country’s tourism product mix. This is according to Tourism, Arts and Culture […]
AfSAE trains Association Executives to drive tourism business events in Ghana
As part of efforts to build capacity to tap into the one trillion dollars global tourism business events and related activities, a two-day training workshop on the theme “Essential Practices […]
A strong MICE sector could shore up Africa’s tourism receipts in 2019
MICE, an interesting acronym that stands for Meetings, Incentives, Conferences, Events/Exhibitions is driving tourism receipts all over the world. While many countries around the globe have consciously made efforts to […]
Accra clinches West Africa’s MICE City of the Year award
Ghana’s tourism was given another positive boost when its capital, Accra, was named the ‘M.I.C.E City of the Year’ at the “M.I.C.E Awards West Africa” event during the 6th Abuja Jabamah, […]