Tourism Education

Why Africa? What draws European travellers to the continent
Buyers from Poland, Germany, Italy and the Netherlands explain what their customers expect, what influences bookings and where African tourism suppliers could win more business. European travellers still have a

Journey at Urchin Restaurant wins double honours at the 2026 World Culinary Awards
Journey, the signature tasting menu at Urchin Restaurant within Hyatt Regency Cape Town, has been crowned Africa’s Best Fine Dining Experience 2026 and South Africa’s Best Culinary Experience 2026 at

New opportunities for African tourism as Asia-Pacific travel habits shift
Essence of Africa’s Market Buzz session finds Chinese travellers favouring longer stays, Indian buyers seeking greater flexibility and Australians showing growing interest in responsible safari experiences. Chinese travellers are moving

Ghana ready for the world as it launches December In Gh 2026 events’ calendar
Ghana has unveiled the calendar of events for this year’s December In Gh, the country’s biggest tourism initiative that draws thousands of visitors from across the globe during the latter

US luxury travellers still spending, but harder to convert
Essence of Africa’s Market Buzz session finds that US travellers are taking longer to book, while buyers from Latin America want more support in selling African travel. Affluent US travellers

African tourism must stop treating local travellers as second priority
Essence of Africa panellists say tourism businesses need to rethink how they price, package and sell holidays to African travellers. African tourism businesses risk losing business from their own continent