Marriott Bonvoy partners with Ethiopian Airlines to elevate Member benefits

Marriott Bonvoy®, Marriott International’s award-winning travel programme and Ethiopian Airlines, Africa’s largest airline and a Star Alliance member, today announced a partnership that gives travellers more opportunities to earn and […]
Africa Showcase Latin America deepens reach into high-growth outbound Markets

As outbound travel from Latin America gathers pace, Africa Showcase Latin America is consolidating its role as a focused platform linking African tourism suppliers with a fast-evolving source market. Launched […]
Egypt named as Premier Partner for WTM London 2026

World Travel Market (WTM) London, the world’s most influential travel event, has announced the Egyptian Tourism Authority as its Premier Partner for 2026. Following the exclusive launch of Ramses and […]
ITB Berlin 2026: 60 years as international platform for tourism, markets, and innovation

Photo credit: Messe Berlin GmbH On the day before the start of ITB Berlin 2026, the global travel industry turns its attention to the German capital for three days. From […]
ITB Berlin 2026: Host Country Angola opens anniversary edition with spectacular show

The anniversary edition of ITB Berlin from 3 to 5 March 2026 will open on 2 March with an opening gala featuring this year’s Host Country, Angola. Official speeches, cultural […]
ITB Berlin 2026 Celebrates 60th Anniversary; Opening Press Conference and Key Press Events Announced

At the opening press conference on 2 March 2026 at the CityCube Berlin, the focus will be on current trends, markets and strategies. The day’s events include a new exclusive […]
Speed does Africa- One journey, One Africa, many expriences and the future of youth driven tourism

When American streamer and YouTube creator Darren Watkins Jr., globally known as IShowSpeed, embarked on his African tour titled Speed Does Africa, few could have predicted its resonance beyond viral moments and social media […]
Africa in Focus: Global travel megatrends converge on the Continent

African tourism is moving into a decisive period of growth as destinations across the continent capitalize on an emerging middle class, mounting inbound tourism arrivals and record-high hotel development activity. […]
FITUR 2026 closes with a strong boost to Global Tourism, Reaffirming its International Leadership

The International Tourism Trade Fair, organised by IFEMA MADRID, has closed its doors with a positive outcome, reaffirming its strong convening power by slightly surpassing 255,000 visitors over its five days. During the […]