MeetingsAfrica heralds return of Live Business Events in Africa

The big announcement by South African Tourism in the middle of November 2021 on the return of the continent’s big two events after a year and a half hiatus due […]
Global Meetings Industry Day hosts Africa’s MICE leaders tomorrow

The Global Meetings Industry Day (GMID) will tomorrow, April 8th, 2021 feature ATA’s CEO Town Hall, a platform for the leaders across the MICE sector to directly address pressing questions […]
Business Events Industry set for its First Hybrid Africa Mice Masterclass 2021

Africa Tourism Partners in collaboration with South African Tourism, Gauteng Tourism Authority and BDO South Africa will hold the 2021 Africa Business Tourism MICE Masterclass in a hybrid format. The […]
Collaboration will be essential in Africa’s MICE Tourism post Covid -19

Collaboration and partnership will be trump cards for Africa’s Meetings Incentives, Conferences and Exhibition (MICE) post the novel coronavirus (covid-19). This was the verdict for panelists during the second #TourismWebinar […]
Webinar Alert! The future of Africa’s MICE sector post covid-19 under the spotlight

The Second in the series of #TourismWebinar will be delving into the Meetings, Incentives, Conferences and Events (MICE) Tourism as the panel attempt to find prognosis for the sector after […]
Africa is a globally competitive business events destination – SA Tourism Minister

South Africa’s Tourism Minister has insisted that Africa is a capable and globally competitive MICE destination. Mmamoloko Kubayi-Ngubane said with warm people coupled with authentic and unique experiences, any event […]
Africa MICE – outlook towards 2020

Africa is 30.2 million km2 in size and home to 15% of the world’s population, an estimated 1.2 billion people in 2019. Sub-Saharan Africa is the youngest region in the […]
We want Ghana to be the preferred destination for MICE – Tourism Minister

Ghana is positioning itself as a Meetings, Incentives, Conferences, and Exhibitions (MICE) destination in order to diversify the country’s tourism product mix. This is according to Tourism, Arts and Culture […]
AfSAE trains Association Executives to drive tourism business events in Ghana

As part of efforts to build capacity to tap into the one trillion dollars global tourism business events and related activities, a two-day training workshop on the theme “Essential Practices […]