South African Tourism reassures African travellers amid reports of booking cancellations
South African Tourism has moved to reassure African and international travellers following reports of cancelled bookings linked to recent protests and isolated incidents targeting foreign nationals in parts of the […]
South Africa’s business events sector poised for strategic growth, says SANCB’s Corné Koch
South Africa’s business events industry is entering a phase of strategic expansion, with a renewed focus on regional inclusion, sustainability, targeted international bidding and stronger partnerships across the tourism value […]
IMEX Frankfurt 2026: South Africa Strengthens Africa’s Business Events Leadership
South Africa arrives at IMEX Frankfurt 2026, taking place from 19–21 May, with continued momentum as the continent’s leading business events destination following its number one ranking in Africa in […]
South African Tourism Announces Key Executive Appointments
South African Tourism has announced the appointments of Ms Sithembile Ndaba as Chief MarketingOfficer (CMO), effective 1 April 2026, and Mr Ismail Dockrat as Chief Operating Officer (COO), effective 1 […]
South Africa builds on strong tourism momentum at ITB Berlin 2026
South Africa was firmly on the ground at ITB Berlin 2026, which took place from 3 to 5 March, building on strong tourism growth and renewed global confidence in the […]
Beyond One Province: Rethinking Geographic Spread and Travel Patterns in South Africa
Provincial distribution, or geographic spread, remains one of the most important levers for sustainable tourism growth, both in South Africa and globally. At its core, provincial tourism encourages travelers to […]
South Africa Rides Tourism Boom into ITB Berlin 2026
South Africa is experiencing strong tourism growth and renewed global confidence as the country prepares to attend ITB Berlin 2026 from 3 to 5 March. Building on a record-breaking 10.5 million […]
Shamilla Chettiar steps in as Acting CEO of South African Tourism
Dr Shamilla Chettiar has been named Acting CEO of South African Tourism, effective immediately. Her two-month tenure depends on the outcome of disciplinary proceedings following the suspension of CEO Nombulelo Guliwe.. Dr Chettiar […]
South African Tourism concludes Vakantiebeurs, begins 7-City Benelux Roadshow
South African Tourism has officially concluded its participation at the 2026 edition of Vakantiebeurs in Utrecht, marking another successful year of showcasing South Africa’s diverse travel offerings to the Dutch […]