Africa Showcase Southern Europe to spotlight new growth markets in Portugal, France & Italy

Africa’s tourism industry is sharpening its focus on Southern Europe as the Africa Showcase Southern Europe prepares to make strategic stops in Portugal, France and Italy, positioning the continent to […]
Beyond Visibility: How Africa used FITUR to reposition Its Tourism Offering

Africa’s presence at FITUR 2026 was defined less by spectacle and more by intent. Across the halls of Madrid’s flagship tourism trade fair, African destinations presented a unified, business-focused posture, […]
Sunbird Tourism PLC announces opening of Livingstonia International Conference Centre

Sunbird Hotels and Resorts, Malawi’s leading and publicly listed hotel chain, has opened the doors to its highly anticipated Livingstonia International Conference Centre (LICC) . Located within the Sunbird Beach […]
ICCA Congress returns to Africa in 2027 after two decades

ICCA, the global leader in the international business events industry, has announced the host destinations for the next two ICCA Congresses. The 66th Congress will take place 24–27 October 2027 in Kigali, […]
Africa Showcase concludes successful Inaugural Middle East Roadshow

Africa Showcase has successfully concluded its inaugural Middle East roadshow, marking an essential step in its expansion into one of the world’s most lucrative outbound travel markets. Held from 25 […]
FITUR 2026 closes with a strong boost to Global Tourism, Reaffirming its International Leadership

The International Tourism Trade Fair, organised by IFEMA MADRID, has closed its doors with a positive outcome, reaffirming its strong convening power by slightly surpassing 255,000 visitors over its five days. During the […]
IBTM Africa Welcomes MICE Exhibitors to Cape Town as Buyer interest soars

IBTM Africa, which takes place alongside WTM Africa, is fast positioning itself as a critical platform for Africa’s MICE sector, bringing together international buyers, leading suppliers, and a dedicated business […]
46th edition of FITUR opens with royal attendance

FITUR, the International Tourism Fair organized by IFEMA MADRID, has officially opened its 46th edition with the attendance of Their Majesties the King and Queen of Spain. They were welcomed by José Vicente de los Mozos, […]
Africa Showcase Middle East to open new frontiers for African tourism in GCC market

Africa’s tourism offering is poised for a major push into the Gulf Cooperation Council (GCC) market with the launch of the inaugural Africa Showcase Middle East, scheduled to take place […]