SA Tourism invites Dutch travellers to LIVE SOUTH AFRICA at Vakantiebeurs Travel Fair

As the new year unfolds, South African Tourism’s North Europe Hub kicks off the year with a burst of energy while showcasing at the Vakantiebeurs trade and consumer show in […]
Africa leads SA’s Tourism growth path

Statistics South Africa’s recent official release of international arrival figures for January to November 2023, once again shows the South African tourism sector’s rising momentum. International tourist arrivals from January […]
Unlocking the Treasure of Domestic Tourism: A Call to Action for Local Municipalities

Embracing the ‘Shot Left’ Philosophy for Sustainable Growth The Heartbeat of Domestic Tourism As South Africans, we are custodians of a land rich in diversity, culture, and natural beauty. Our […]
Sports is a big boost to South Africa’s tourism, people and economy, says Thandiwe Mahbilela

With the many and sustained positive impacts of sports on South Africa, the Rainbow Country is set to further build on the gains for more development, especially sports tourism. Speaking […]
A Triumph Beyond the Field – South Africa’s Path to Sports Tourism Excellence

Picture Credit:GettyImages In sports, victories often extend beyond stadiums, igniting unparalleled passion and national pride. Following the Springboks’ recent historic triumph at the 2023 Rugby World Cup in France, South […]
South Africa’s Business Events Showcased at IBTM World 2023 in Barcelona

— For any destination to stay ahead in a rapidly evolving global industry, it is essential to enhance brand awareness. This is why South Africa’s business events sector participated in […]
Springbok Captain helps champion SA’s Tourism recovery Efforts- Bronwen Auret writes

As South Africa basks in its resurgence as a formidable global player in the travel and tourism industry, there has never been a more opportune moment to reinvigorate our strategies […]
Registration for Meetings Africa 2024 opens

The countdown to Meetings Africa 2024 has begun. Meetings Africa, is set to take place at the Sandton Convention Centre, Johannesburg, from 27 to 28 February 2024, with Business Opportunity […]
South African Tourism unveils Siya Kolisi as new global advocate

There is no doubt South Africa’s excellent tourism offering is unmatched. The country boasts diverse and breathtaking landscapes, wildlife, wide open spaces, and a 3000-kilometer coastline with some of the […]