Africa: Why one continent can’t be one story
When you hear the name ‘Africa,’ what comes to mind? Perhaps visions of deserts scattered with ancient ruins, lively city streets humming with culture, animals roaming in the wild, or […]
Essence of Africa: Industry Professionals applaud successful inaugural event in Nairobi
The inaugural Essence of Africa, Africa’s International Buyer Forum, concluded after three days of dynamic networking, strategic meetings, and thought-provoking discussions that brought together over 360 tourism professionals from 37 […]
Essence of Africa Champions Community Partnerships as the future of Tourism
The vibrant city of Nairobi, Kenya’s bustling capital, is hosting the maiden Essence of Africa, an innovative private sector-led initiative aimed at connecting international buyers with African tourism suppliers. The […]
‘Essence of Africa’ to Match Global Travel Buyers with Continent’s Leading Tourism Experts
It’s go-time for the inaugural Essence of Africa meetings-driven tourism event, taking place from 2–4 December in Nairobi, Kenya. The event is a key platform for tourism professionals and thought […]
Essence of Africa reimagines buyer engagement with multi-nation FAM trip programme
Essence of Africa, the premier international buyers’ forum for African tourism, is launching with a strategic emphasis on Familiarisation Trips (FAM trips) to drive sustainable growth and increase Africa’s share […]
Essence of Africa targets quality buyers to fuel African tourism growth
As African tourism gears up for a period of renewed growth, attracting the right international buyers is becoming a top priority for the tourism industry. Essence of Africa, a new […]
Essence of Africa announces new dates for the continent’s Foremost International Buyer Forum
Picture: Amanda Margison, Co-Owner of On Show Solutions Africa’s newest meetings-driven event uniting serious international buyers and exhibitors from across the continent has announced a change in dates addressing the […]
Essence of Africa
Essence of Africa, an innovative new meetings-driven tourism event aimed at facilitating meaningful interactions between buyers and sellers across Africa’s vibrant tourism industry is being launched by On Show Solutions […]
